The Kimkins Diet website was launched in June 2006 but had a rather obscure existence until an article in Women’s World magazine caused a large influx of customers one year later.
Many people tried the diet but rightly decided that the diet was not sustainable and disappeared. The $59.95 membership fee was written off as yet another waste of money on a fad diet gimmick. There are plenty of those around, and most of us have tried more than one.
These were the lucky ones. They left before they were harmed; physically or psychologically. The not so lucky ones stayed around a little longer, but eventually most of these abandoned the diet as well. The Kimkins starvation diet can not be followed for a longer period of time and the most natural reaction is binges.
Not surprisingly, the weight comes back on. Often as fast as it came off with starvation level of calories. The months of sacrifice and counting every morsel ended up with no results, or very little lasting weight loss to show for it.
So what do these dieters do? They return to Kimkins for another starvation cycle. Expecting a different result this time. Why? What has changed? The diet is still nutritionally bankrupt and the deprivation will lead to the same binges as last time. Why wouldn’t it?
But, the diet works, they say.
No it doesn’t. A diet you can not stick to does not work. What’s the point in keeping losing the same pounds over and over again?
Insanity: doing the same thing over and over again and expecting different results.
I do hope that all the exposure the Kimkins Diet is getting on the blogs is brought to the re-starters attention. This information was not available a year ago, and hopefully it will make a difference. Their life might depend on it, or at the minimum, their health.
One consolation is that Kimmer, a.k.a. Heidi Diaz, does not get any more money from the returning dieters. They already paid their “lifetime” membership fee. I’m sure Heidi is kicking herself for not making it a monthly fee instead.